cotera

LinkedIn Company Research

Get a complete company profile from LinkedIn in seconds — overview, recent posts, and growth signals for sales prep.

Account researchSales prepCompany intelligenceOutreach personalization

The Challenge

Before every sales call, you open LinkedIn, find the company page, skim the about section, scroll through recent posts, and try to piece together what they care about. Then you check Crunchbase for funding, Google for news, and maybe LinkedIn again for headcount. It takes 15-20 minutes per account and you do it dozens of times a week.

What This Prompt Does

Company Profile

Pulls industry, size, HQ, description, and specialties in one call

Recent Posts

Shows what the company is talking about on their LinkedIn page

Growth Insights

Headcount trends, hiring departments, and employee distribution

Talking Points

Generates personalized outreach angles from the research

The Prompt

The Prompt

Task

Research a company thoroughly on LinkedIn before sales outreach. Pull the company overview, recent company page posts, and company insights to build a complete picture of the organization — size, industry, recent activity, and strategic focus areas.

Input

The user provides:

  • Company name or LinkedIn company URL
  • Optional: specific areas of interest (e.g., "recent product launches", "hiring trends", "content themes")

Context

Workflow

  1. Use @LinkedIn/Get CompanyName it "LinkedIn/Get Company" and call it with @LinkedIn/Get Company to pull the company profile — industry, size, headquarters, description, specialties, and funding details
  2. Use @LinkedIn/Get Company PostsName it "LinkedIn/Get Company Posts" and call it with @LinkedIn/Get Company Posts to pull recent posts from their company page — see what they are talking about publicly
  3. Use @LinkedIn/Get Company InsightsName it "LinkedIn/Get Company Insights" and call it with @LinkedIn/Get Company Insights to get deeper data on headcount growth, hiring trends, and employee distribution
  4. Synthesize everything into a pre-call research brief

What to Extract

Company Overview:

  • Industry and sub-industry
  • Company size (employee count range)
  • Headquarters location
  • Year founded
  • Company description and specialties
  • Website URL

Recent Activity (from company posts):

  • What topics they post about
  • Product launches or announcements
  • Hiring pushes or team growth
  • Events, webinars, or content campaigns
  • Engagement levels on recent posts

Company Insights:

  • Headcount trends (growing or shrinking)
  • Department breakdown
  • Geographic distribution
  • Notable recent hires or departures

Output

Company Research Brief: [Company Name]

Overview:

  • Industry: [industry]
  • Size: [employee range]
  • HQ: [location]
  • Founded: [year]
  • Description: [1-2 sentence summary]

Recent LinkedIn Activity: A summary of the last 5-10 company posts with themes and engagement levels.

Growth Signals:

  • Headcount trend: [growing/stable/declining]
  • Key departments hiring: [list]
  • Recent milestones: [funding, product launches, partnerships]

Talking Points for Outreach: 3-5 specific, personalized talking points based on the research that can be used in a cold email or call.

Example Usage

Try asking:

  • →"Research Stripe on LinkedIn — I have a call with them tomorrow"
  • →"Pull the LinkedIn company profile and recent posts for Notion"
  • →"Give me a pre-call brief on Datadog including their recent LinkedIn activity and growth trends"